GA Migration / Analytics Implementation Packages
Basic GA4 Package
Creation and configuration of a GA4 property and GTM container including all best practice and enhanced measurement events
Creation of GA4 property
Creation of 1 data stream
Enable data collection via GTM or gtag.js code snippets
Add Google and Community recommended events, and enhanced measurement events
Standard Page Scrolls (Basic Scroll Tracking)
Outbound Link Clicks
File Downloads
Email Clicks
Telephone Clicks
Social Exits
Basic Search and View Search Results
Sign Up Events
Login Events
Newsletter Subscriptions
Enable conversion events
Enable Google Signals For Remarketing
Provide a Solution Design Reference for the completed work
Provide an Implementation Instructions document for the completed work
Conduct 2 rounds of validation for the completed work
Basic+ GA4 Package
Migrate existing internal IP filters
Google’s suggested audiences
Migrate existing defined audiences from UA
Migrate Custom Channel Definitions
Review and Audit Channel Attributions (UTM parameters review)
Define internal domains and enable cross domain tracking
Define PII query parameters to prevent data redaction and place data-collection safeguards
Advanced GA4 Package
Implementation of Content Sections Engagements
Implementation of Dynamic Call To Action link clicks
Implementation of Navigation Tracking (Header, Footer and side if exist)
Implementation of Advanced Search Tracking
Search Event
View Search Results
Search Filter (Filter Name, and Filter Value)
Search Sort (Sort Type, and Sort Type Value)
Implementation of Form Engagements
Form Impression
Form First Engagement
Form Errors
Form Success
Implementation of eCommerce
View item list
Select Item
View item
Add to Cart
Remove from cart
View cart
Add to Wishlist
Begin checkout
Add shipping info
Add payment info
Purchase
Refund
View promotion
Select Promotion
Implementation Non-YouTube video tracking
Implementation of Custom Funnels Events (Impression, Steps, Conversion)